Williams Quoted on Growing a Legal Practice

Shook, Hardy & Bacon Partner Paul Williams gave advice on growing work with current and new clients in a January 4 Law360 article, titled, “How You Can Build a Better Book of Business.

Williams was among 18 partners nationwide quoted in the article, all noted for their expertise and success at business development.

“There are many ways to endear yourself to clients and be top of mind when new work is assigned,” Williams said. “Honest hard work, creative solutions and active commitment to client service have served me well.”

He continued, saying, “My advice: Approach your work for each client as if they are your best client. Be available and responsive. Listen. Craft effective strategies that provide solutions. Consistently deliver quality work product and great results. Add value above and beyond the legal assignment.”

Williams also said, “Price your work in a way that aligns your interests with your client's interest and delivers the expected work and outcomes at a reasonable value.”