Greg has long been a trusted advisor and litigation counsel to several of the most successful multinational consumer product manufacturers in the world, including tobacco, alcohol and pharmaceutical/medical device producers, and, more recently soft drink, food and firearm producers. These companies have turned to Greg for guidance and counselling in strategic planning, regulatory compliance, risk management and commercial communications when it is needed the most. He has also managed and coordinated the defence of products claims and/or conducted product recalls for these clients in more than 60 countries on five continents. Greg was appointed managing partner of the London office, which effectively acts as the firm’s hub for all global product liability litigation and client counselling work, in January 2016.

Greg has extensive experience in the management and litigation of individual product liability claims and mass tort litigation in state and federal courts throughout the United States and internationally in Asia, Australia, Latin America and Western Europe. He counsels manufacturers on developments in product liability law and regulatory issues arising in those regions as well. He has represented U.S. and international clients in Consumer Product Safety Commission recalls. Before returning to Shook London, Greg completed postings in the firm’s London (1999-2000) and Kansas City (2001-2015) offices, and in Melbourne, Australia (1992-1994).

International Litigation and Regulatory Matters - Greg has managed litigation working directly with in-country counsel in the defense of product liability and other complex litigation in Australia, Germany, Spain, Portugal, the Netherlands, Korea, Japan, Pakistan, the United Kingdom, Hong Kong and various other countries. He has also counseled the firm’s clients and provided assistance with regard to regulatory issues, developments in product liability and product safety laws as well as other issues of significance, in Asia, Western Europe and North America.

United States Product Liability Litigation - Greg has represented the firm’s tobacco, pharmaceutical and other consumer product clients in all phases of litigation since 1986. In tobacco litigation, he has represented Philip Morris and Lorillard Tobacco Company in individual lawsuits throughout the United States and was trial counsel in the first union trust fund class action reimbursement case, which resulted in a defense verdict in the U.S. District Court, Northern District of Ohio. He continues to manage and litigate individual cases and mass litigation for the firm’s tobacco, pharmaceutical and other consumer product clients.

International and U.S. Product Recalls - Greg has represented U.S. and international consumer product manufacturers in recalls before the U.S. Consumer Product Safety Commission and in related liability matters. He has conducted and managed recalls of consumer products in more than 65 countries.

Greg is the general editor and author of INTERNATIONAL PRODUCT LIABILITY LAW – A Worldwide Desk Reference (Aspatore, 2004). He is a contributing editor and chapter author ("United States") for Getting the Deal Through: Product Liability and a chapter author ("United States") for Getting the Deal Through: Product Recall. In 2008, he received a Burton Legal Writing Award for “Product Manufacturers, Take Heed: International Markets Bring International Regulatory Oversight, Safety Standards and Liability Concerns,” which was published in the January 2007 issue of the Bloomberg European Business Law Journal. He is frequently an invited speaker in the United States and internationally on issues relating to product liability litigation, product safety, product regulation, international litigation, comparative law and general tort law. He has published on these topics as well.

Publications

Gregory L. Forwler (Contributing Editor), Global Overview, in Getting the Deal Through - Product Liability 2016 (Law Business Research Ltd., 2016)

Harvey L. Kaplan, Gregory L. Fowler and Simon Castley, Eds., Getting the Deal Through: Product Liability in 20 Jurisdictions Worldwide (Law Business Research Ltd., 2015).

Gregory L. Fowler and Marc E. Shelley, Food and Beverage Labelling and Advertising in the United States: Regulatory and Litigation Landmines, 21:1 Product Law and Advertising (International Bar Association - Legal Practice Division), September 2014, at 5.

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 29 Jurisdictions Worldwide (Law Business Research Ltd., 2014).

Gregory L. Fowler and Dale Johnson II, Beverage Makers Owe No Duty to Warn About Alcoholism, Law360, March 13, 2014. 

Gregory L. Fowler and Marc E. Shelley, The Sky is Falling! Recall Trends in the United States, 20:1 Product Law and Advertising (International Bar Association - Legal Practice Division), September 2013, at 14.

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 31 Jurisdictions Worldwide (Law Business Research Ltd., 2013).

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 33 Jurisdictions Worldwide (Law Business Research Ltd., 2012).

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 31 Jurisdictions Worldwide (Law Business Research Ltd., 2011).

Gregory L. Fowler (Contributing Editor), Getting the Deal Through: Product Liability in 31 Jurisdictions Worldwide (Law Business Research Ltd., 2011).

Gregory L. Fowler, Harley V. Ratliff and Devin K. Ross, United States, Getting The Deal Through: Product Recall in 26 Jurisdictions Worldwide (Law Business Research Ltd., 2011). 

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 32 Jurisdictions Worldwide (Law Business Research Ltd., 2010).

Gregory L. Fowler (Contributing Editor), Getting the Deal Through: Product Liability in 32 Jurisdictions Worldwide (Law Business Research Ltd., 2010).

Gregory L. Fowler, Marc Shelley & Silvia Kim, Emerging Trends in International Litigation: Class Actions, Litigation Funding and Punitive Damages, Dispute Resolution International (International Bar Association), October 2009, at 101. 

Mark A. Behrens, Gregory L. Fowler & Silvia Kim, Global Litigation Trends - Class Actions, Contingency Fees, and Punitive Damages: Moving Toward the American Civil Law Model?, 17 Mich. St. J. Int’l Law 165 (2009). 

Gregory L. Fowler, Harley V. Ratliff and Jeffrey D. Mitchell, United States, Getting the Deal Through: Product Recall in 20 Jurisdictions Worldwide (Law Business Research Ltd., 2009).

Gregory L. Fowler (Contributing Editor), Getting the Deal Through: Product Liability in 36 Jurisdictions Worldwide (Law Business Research Ltd., 2009).

Gregory L. Fowler and Marc E. Shelley, United States, in Getting the Deal Through: Product Liability in 36 Jurisdictions Worldwide (Law Business Research Ltd., 2009). 

Gregory L. Fowler and Marc E. Shelley, International Coordinating Counsel: The Next Evolution of Litigation Management, 4:1 Bloomberg Corporate Law Journal, Winter 2009, at 194. 

Gregory L. Fowler and Diego Gandolfo, Class Actions in Latin America: A Report on Current Laws, Legislative Proposals and Initiatives, 1:1 Latin American Forum Newsletter (International Bar Association), Oct. 2008, at 72. 

Gregory L. Fowler (Contributing Editor), Getting the Deal Through: Product Liability in 36 Jurisdictions Worldwide (Law Business Research Ltd., 2008).

Gregory L. Fowler and Marc E. Shelley, International Coordinating Counsel: The Next Evolution of Litigation Management, 2:21 Bloomberg Law Reports: Litigation, May 27, 2008, at 2. 

Gregory L. Fowler & Simon J. Castley, Global Trade and Regulatory Oversight: Are Uniform Product Safety Standards on the Horizon?, Product Law and Advertising Newsletter (International Bar Association), May 2008, at 16. 

Steve Vockrodt (quoting Gregory Fowler), International Services Group Adds to Shook, Hardy's Scope, Kansas City Business Journal, March 21-27, 2008, at 4. 

Gregory L. Fowler, Trends in US Product Liability Law 2007, Product Law and Advertising (Vol. 15, No. 2), October 2007. 

Luiz Migliora, Walter Cofer and Gregory L. Fowler, Trial and Error: Class Actions in Brazil and the US, and the Global Trends, LATINLAWYER (Vol. 6, Issue 8), September 2007. 

Gregory L. Fowler, Samuel B. Sebree II, and Marc E. Shelley, Seeking Discovery in U.S. Courts to Aid in Foreign Proceedings, DRI Europe eNews, September 2007.

C. Douglas Goins, Jr., William L. Allinder and Gregory L. Fowler, A Framework for Managing Mass-Tort Litigation, DRI's In-House Defense Quarterly, Summer 2007.

C. Douglas Goins, Jr., Gregory L. Fowler, and Taavi Annus, Regulating Contractors in War Zones: A Preemptive Strike on Problems in Government Contracts, Thomas West Briefing Papers (Second Series), February 2007. 

Gregory L. Fowler and Simon J. Castley, Product Manufacturers, Take Heed: International Markets Bring International Regulatory Oversight, Safety Standards and Liability Concerns, Bloomberg European Business Law Journal (Vol. 1), Winter 2007. 

Gregory L. Fowler and Simon J. Castley, Product Manufacturers, Take Heed: International Markets Bring International Regulatory Oversight, Safety Standards and Liability Concerns, Bloomberg Corporate Law Journal (Vol. 2), Winter 2007. 

Gregory L. Fowler, Globalization of Product Regulation and Product Liability Risk, Joint International Conference (DRI, IADC and FDCC), 2006.

Gregory L. Fowler and Andrew Carpenter, Legal Issues for Managers: Product Liability: 8 Steps to Minimize Your Exposure, Aspatore Books/Books 24x7 (2005).

Gregory L. Fowler, International Product Liability Law – A Worldwide Desk Reference, Aspatore Books (2004).

Presentations

Greg has lectured on product liability, product safety, international litigation, comparative law, general tort and electronic discovery issues in the United States and overseas, including before the United States Library of Congress, the Products Liability Advisory Council, Defense Research Institute, International Association of Defense Council, among others.

Representative public lectures include the following:

Hot Topics in International Sales, Franchising and Product Law: Consumer Activism and Collective Actions – The New Regulators Transforming Global Product, Advertising and Privacy Law, Session at the International Bar Association Annual Meeting, Vienna, Austria, October 5, 2015.

Hot Topics in International Sales, Franchising and Product Law: Sell or Repel – Pushing the Boundaries of Legitimate AdvertisingSession at the International Bar Association Annual Meeting, Tokyo, Japan, October 20, 2014.

Sell or Repel – Pushing the Boundaries of Legitimate Advertising, Session at the International Bar Association Annual Meeting, Boston, Massachusetts, October 23, 2013.

Hot Topics in International Sales, Franchising and Product Law, Session at the International Bar Association Annual Meeting, Boston, Massachusetts, October 20, 2013.

Total Recall – The Global Implications of Defective Products and Appropriate Corrective Action Procedures, Session at the International Bar Association Annual Meeting, Boston, Massachusetts, October 7, 2013.

Hot Topics in International, Sales, Franchising and Product Law, Session at the International Bar Association Annual Meeting, Dublin, Ireland, October 1, 2012.

Damages for Product Liability: Is the Consumer Adequately Protected?, Session at the International Bar Association Annual Meeting, Dubai, United Arab Emirates, November 3, 2011

Hot Topics for International Sales, International Franchising and Product Law and Advertising, Session at the International Bar Association Annual Meeting, Dubai, United Arab Emirates, October 31, 2011.

International and Multinational Litigation – Management and Trends, The Missouri Bar CLE Webinar, March 30, 2011.

Legal trends and developments in consumer product warranties and indemnities, Session at the International Bar Association Annual Meeting, Vancouver, Canada, October 6, 2010.

Hot topics in international sale of goods, product law and international franchising, Session at the International Bar Association Annual Meeting, Vancouver, Canada, October 4, 2010.

Trends in Global Food Litigation: Class Actions and Collective Redress, Grocery Manufacturers Association's 2010 Food Claims & Litigation Conference: Emerging Issues in Food-Related Litigation, Austin, Texas, February 23-25, 2010.

Lessons Learned From Children’s Toys, Session on the Consumer Product Safety Improvement Act (CSPIA) at the International Bar Association Annual Meeting, Buenos Aires, Argentina, October 16, 2008.

Foreign Policy and the 2008 Election: Congressional View, Congressional panel for the International Relations Counsel, Overland Park, Kansas, May 12, 2008.

From Here to China -- Domestic and Foreign Supply Chain Issues, Agricultural Business Council of Kansas City, January 10, 2008.

Doing Business with China, Enterprise Bank & Trust and Shook, Hardy & Bacon's Leadership Day 2007: Paving a Path to Excellence, Overland Park, Kansas, November 13, 2007.

Class Actions: United States, Brazil and International, Presentation for AMCHAM Brasil, Rio de Janeiro, June 21, 2007.

Class Actions: United States, Brazil and International, Presentation for AMCHAM Brasil, Sao Paulo, June 20, 2007.

International Risk Management, Fourth Annual Corporate Counsel Institute, Kansas City, Missouri, January 2007.

Product Regulation & Product Liability (North America, Europe & Latin America), Joint International Conference (DRI, IADC, FDCC), Miami, Florida, May 2006.

U.S. Product Liability Law and Effective Ways to Reduce U.S. Product Liability Risk, Hawksmere Product Liability Conference, London, England, April 2006.

E-Discovery Obligations and Emerging Issues, E-Discovery Seminar/CLE, Kansas City, Missouri, November, 2005.

International Litigation Risk Assessment – Overview of Differences between Civil and Common Law Jurisdictions, Latin American Litigation Conference, Coral Gables/Miami, Florida, November 2005.

Coordination of Global Defenses and Discovery, Product Liability Advisory Council Conference, San Francisco, California, October 2005.

Legal Briefing on International Product Liability Law, Library of Congress, Washington, D.C., June 2004.

Greg has also presented on these topics throughout the world, including in the following locations:

  • Beijing, China
  • Buenos Aires, Argentina
  • Dubai, United Arab Emirates
  • Dublin, Ireland 
  • Hong Kong, China
  • Lausanne, Switzerland
  • London, England
  • Madrid, Spain
  • Melbourne, Australia
  • Mexico City, Mexico
  • Munich, Germany
  • Paris, France
  • Rio de Janeiro, Brazil
  • Sao Paulo, Brazil
  • Seoul, Korea
  • Shanghai, China
  • Sydney, Australia
  • Tokyo, Japan
  • Vancouver, Canada
  • Vienna, Austria