The blog of IAM Magazine posted Shook, Hardy & Bacon Seattle Managing Partner Bart Eppenauer's interpretation of Ultramercial v. Hulu, a U.S. Court of Appeals for the Federal Circuit case invalidating a patent for "a business method allowing consumers to access copyrighted content over the internet in exchange for viewing an advertisement," as Eppenauer characterizes it. He criticizes the alarmist response to the decision that several legal commentators embraced. "The patent at hand was unquestionably not a software patent, but instead a business method patent that made generic use of the Internet," he argues. "The Ultramercial decision demonstrates that the Federal Circuit is taking a precise and careful approach to interpreting and applying Alice to patent eligibility determinations. It’s a wise approach, and one that IP experts should quickly align with as they interpret the law for their companies and clients."